Does your Digital Customer Strategy Protect against Cyber Fraud?
ALPHARETTA, Ga., April x, 2017 — The Greater Alpharetta Tech Network (GATN), an association dedicated to uniting and strengthening the Greater Alpharetta technology ecosystem by holding thought leadership, educational, and tech networking events and opportunities, will be hosting its April Speaker Series event, “Building a Digital Customer Strategy to Protect Against Cyber Fraud” on Thursday, April 20th, from 5:30 –7:30 p.m. at The Golf Club of GA, which is located at 1 Golf Club Drive, Alpharetta.
In today’s growing online economy, knowing your digital consumer is more important than ever. Whether the company specializes in retail or IT services, recognizing if the customer is a real person will help you to better respond and identify market threats.
In honor of National “Get to Know Your Customers Day,” Kimberly Sutherland, Senior Director of Fraud and Identity Management strategy at LexisNexis Risk Solutions, will be discussing the overarching impact that synthetic identity fraud has on a business, the components that make up this kind of deception, and the different ways to learn more about the digital buyer to prevent this form of interference. Tasked with the responsibility of helping to develop LexisNexis Risk Solutions strategy for consumer and business fraud detection, Kimberly is a well-known speaker and tech thought leader who brings a wealth of knowledge and experience in developing a robust digital customer strategy to help protect a business against cyber fraud.
“We’re excited to have Kimberly share with our technology community her vast knowledge and insight on how businesses can help to combat fraud,” said Karen Cashion, Chairman of GATN.
GATN’s event is complimentary for members, and for nonmember tech executives, $15 in advance or $20 at the door. For more details on GATN and to register for this event, visit http://gatnconnect.org/events/.
About Greater Alpharetta Network (GATN)
The purpose of the Greater Alpharetta Tech Network (GATN) is to engage and strengthen the Greater Alpharetta technology community by serving the interests of technology companies and professionals in North Fulton and South Forsyth, including technology companies in Alpharetta, Johns Creek, Milton, Roswell, Sandy Springs and the cities of South Forsyth county, through locally-based thought leadership, educational, and networking events. GATN is an independent, 501(c)6 nonprofit organization. For more information, please visit www.gatnconnect.org.
About LexisNexis® Risk Solutions
At LexisNexis Risk Solutions, we believe in the power of data and advanced analytics for better risk management. With over 40 years of expertise, we are the trusted data analytics provider for organizations seeking actionable insights to manage risks and improve results while upholding the highest standards for security and privacy. Headquartered in metro Atlanta, LexisNexis Risk Solutions serves customers in more than 100 countries and is part of RELX Group plc, a world-leading provider of information and analytics for professional and business customers across industries. For more information, please visit www.lexisnexis.com/risk.
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